The PR Perspective

The Garrity Perception Survey 2018

The Garrity Perception Survey 2018

In 1997, The Garrity Group embarked on its a journey to be a firm that shares its trusted public relation skills and unique New Mexico insights generously with its clients.

In 2011, the firm stepped up its offering pursuing thought leadership through our annual Garrity Perception Survey.

Over the past seven years’ the firm has commissioned Albuquerque-based Research & Polling to conduct the annual survey.

Crankshaft

Crankshaft

My dad enjoys reading the newspaper.  It is part of his morning ritual.

Thumbing through the news of the day he heads to the sports page. Soon there after he will grouse about the success or failure of his Notre Dame Irish and whichever Houston sports franchise is playing.

Resetting the customer experience

Resetting the customer experience

When things go wrong, and they will, every organization has a chance to reset the customer experience.

The airline industry is a place where you see customer expectations fall short on a regular basis.  It just happens.  We’ve all seen how airlines have, and have not, done a good job resetting the customer experience.

Dancing on the Graves of NM Small Business?

Dancing on the Graves of NM Small Business?

ut not the way advertisers intended.

Despite economic revivals in surrounding states, New Mexico continues to be mired in a multi-year recession. Some franchise stores have struggled, some have succeeded and others have even opened in New Mexico during that time.  Small businesses have been hit the hardest during this time.

New Mexico and Teacher Trust 2017

New Mexico and Teacher Trust 2017

Over the next week and a half, public schools and universities will be starting the fall semester.

A critical component to student success are teachers and the trust parents/community have in the profession. In New Mexico, the profession has been under fire as a result of various discussions about ways to track student and teacher performance.

According to the 2017 Garrity Perception Survey, 70 percent of New Mexico residents trust teachers.

Swim Bike & Sling

Swim Bike & Sling

Despite how the finishing photo looked, my recent Ironman 70.3 Boulder triathlon ended with a finish and a personal best time for that distance when I raced in the 2016 Toughman event in New Mexico.