The PR Perspective

GPS: The Importance of Faith

GPS: The Importance of Faith

New Mexico has a very diverse “faith” history. Native American Spirituality, Spain’s quest to promote the Catholic religion, the rich Jewish history in our state, a growing base of Eastern religions and the long established Christian outreach to people in urban and rural areas is a hint of how important faith is in New Mexico.

Curious about the importance of faith in the lives of New Mexico residents, my public relations firm ask a question on the topic in our recently completed Garrity Perception Survey.

The 365 Day Full Moon

The 365 Day Full Moon

Is it just me, or does it seem like there has been a full moon for the last 365 days?

Some of the most memorable recent highlights include:

Ted Kennedy

Ted Kennedy

The late Senator Ted Kennedy and I met at a luncheon in Washington DC. Though he and I end up on opposite sides of many political discussions, he represented something that is larger than any philosophical difference. To me, he represented a “comeback” kid and an ideologue whose family’s presence broke the proverbial glass ceiling for Irish Americans.

Nike and Nambe

Nike and Nambe

Portland, Oregon is home to Nike. It is one of the most successful marketing companies in the world, it happens to sell shoes. Outsourcing its shoe and apparel to overseas factories has raised the ire of many humanitarian groups and consumer groups. Nike is able to offset the negative perceptions through its sponsorships and endorsements. Their product is good… I would not say it is great. Nike’s marketing needs to be great, because it is a marketing firm that happens to sell shoes.

The Longest Best Day of the Year

The Longest Best Day of the Year

June 21st is one of my favorite days of the year. In addition to being my sister’s birthday, the summer solstice provides the most daylight in the Northern Hemisphere.

DTVs New Challenge

DTVs New Challenge

After a false start in February, the day has finally come when broadcast television stations make the switch to a digital signal… Today!