The PR Perspective

Verizon meet Epictetus

Verizon meet Epictetus

Most of us have never heard of the stoic Greek philosopher Epictetus.  His “Epic” proverb is cited by many public relation practitioners: “It’s not what happens to you, but how you react to it that matters.”

The Garrity Perception Survey 2018: The Law

The Garrity Perception Survey 2018: The Law

New Mexico’s legal system is ripe with opportunity to gauge public opinion when compared to community conversations.

The Garrity Perception Survey measures four areas related to the New Mexico legal and justice system.  It includes favorability of the courts and justice system as well as measures trust of judges, lawyers and law enforcement officers.

The Garrity Perception Survey 2018: Healthcare

The Garrity Perception Survey 2018: Healthcare

From 2011-2017, perceptions of healthcare in New Mexico have been impacted at a variety of levels.

Consider these milestones at the Federal and State level.

2010 inaugurated the Affordable Care Act (or ACA), also known as Obamacare.

The Garrity Perception Survey 2018: Religion

The Garrity Perception Survey 2018: Religion

Faith and religion are intertwined with New Mexico history and who we are as a society.

Generally, more than 70 percent of New Mexico residents place a high value of faith in their personal life. Their favorability of religious institutions and trust of religious leaders isn’t far behind.

Sixty five percent of New Mexico residents, on average, have a favorable view of religious institutions. Sixty one percent of residents, on average, have a favorable view of religious leaders.

The Garrity Perception Survey 2018: Education

The Garrity Perception Survey 2018: Education

Perceptions of education swing wildly in New Mexico. Media coverage and controversy tend to be the biggest sway of favorability and trust. Another motivator of “perception” is political ideology.

For example, favorability of universities tends to dip whenever there is controversy or transition in leadership. Favorability of Universities in Southern New Mexico dipped when New Mexico State University was in the midst of a very hostile leadership transition.

The Garrity Perception Survey 2018: Energy

The Garrity Perception Survey 2018: Energy

The energy industry will singlehandedly shape New Mexico’s future. Oil and gas coupled with “wind and solar” will respectively shape future state budgets and could become the state’s largest export to the west coast over the next 20 years.

Resetting the customer experience

Resetting the customer experience

When things go wrong, and they will, every organization has a chance to reset the customer experience.

The airline industry is a place where you see customer expectations fall short on a regular basis.  It just happens.  We’ve all seen how airlines have, and have not, done a good job resetting the customer experience.