The PR Perspective

Why I “Like” Attending #CAPRSA

Why I “Like” Attending #CAPRSA

In 2007, I participated in my first PRSA Counselors Academy event. The opening session featured a speaker talking about this social media thing called Twitter, I was hooked. Over the years, #CAPRSA programs have kept pace; addressing new technologies and ways to help connect my firm and clients with our respective target audiences.